World Cup Radio Programme Kicks Off

Posted in OLD The Archive

World Cup Radio Programme Kicks Off   

As listeners from nearly every nation tune into the world's biggest sporting event, a brand new sports programme, called Up For The Corner, commenced on 9 June ahead of the opening ceremony of the 2010 FIFA World Cup™. The daily broadcast will air on TWR Radio 155 and the internet from the 9th of June to the 12th of July, covering the duration of the sporting event. Refer to the bottom of the page for broadcast times.

Based in the host city for the 2010 FIFA World Cup, Johannesburg, South Africa, the sport programme includes the freshest details on the games with a unique Christian perspective. "We have a great opportunity to engage with football fans during the tournament", said CEO Adrian Barnard from 2K Plus, a broadcast partner of Up For The Corner. 2K Plus is the World's only Christian sports media agency, and has reported on Olympic Games and World Cups since 1991. Feba South Africa, Rhema FM 91.9, and HCJB Global will also help produce the sport programme.

Up For The Corner's coverage will include news, commentary and analysis on the World Cup, as well as Christian outreach events and interviews with Christian footballers, such as Brazil's Lucio and Kaka.  Steve Bickers, an experienced BBC World Service sports producer, produces and presents the programme, assisted by local 2K Plus reporter Solomon Ashoms and sports journalist, Marcos Falcao from London. The focus of the programme is to express a Christian perspective on the sport, culture and community surrounding Africa's first Soccer World Cup.

Additionally, Up For The Corner is being  produced in both Spanish and French. “We pray that our partnership for the Gospel will be a strong witness as well as the content in the programmes,” said Adrian Barnard. To promote a relevant, alternative, Christ-centred lifestyle to sports fans around the world is one of the outcomes desired by producers of Up For The Corner. But above all, on a backdrop of colours from all flags and races of the world, this programme wishes to bridge all participants of the 2010 FIFA World Cup™ with the knowledge of God.

TWR will be airing Up For The Corner on the following platforms at the following times:
Monday to Saturday - [Central African Time]
  * 08:00 on Vivid Satellite Platform (Ch number varies)
  * 13:30 on TWR Radio 155 (DStv Audio Channel 155) - which will be simulcasts on TWR Malawi
  * 22:00 on TWR Radio 155 (DStv Audio Channel 155) - which will be simulcasts on TWR Malawi
And at the above times as a live broadcast on www.twrafrica.org and http://www.twrradio155.org.za.

The programme will also be available from the 2K Plus Gateway website; and on the TWR Africa website as a daily podcast.

   
Jo'burg is alive with soccer fever!  
        
 
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